SIMSTORE360^® (virtual shelf tests)
SIMSTORE360^® is the first advanced web based research method which enables analysis of shopper behaviour at the point-of-purchase. Realistic store shelves are designed in SIMSTORE360^® and made accessible on the Internet to thousands of shoppers who are invited through e-mail.
NORM then studies every single step in the shopper´s purchasing process to provide clients with research and advice on product performance in relation to in-store activities, such as alteration of prices (conjoint), package designs, assortment selections, product launches, categorisations and sales promotions.

• SIMSTORE360^® movie (3 minutes) - click on the movie window below
• SIMSTORE360^® demonstration online
• The SIMSTORE360^® approach for getting the product packaging right
• The SIMSTORE360^® approach for getting the price right
• The SIMSTORE360^® approach for predicting the success of new products